VERB Technology Company, Inc. (NASDAQ: VERB) is rapidly emerging as the market leader in interactive video-based customer relationship management (“CRM”) sales and marketing applications. With offices in California and Utah, VERB provides next-generation CRM lead generation, sales enablement, and video marketing software applications to sales-based organizations in 60 countries and in 48 languages. The Company’s proprietary and patent-pending technology platform produces real-time, measurable results with some customers reporting greater than 600% increases in conversion rates. The Company’s software-as-a-service (SaaS) products are cloud-based, accessible on all mobile and desktop devices, and are available by subscription for individual and enterprise users. The Company’s technology is integrated into popular ERP, CRM, and marketing platforms, including Oracle NetSuite, Adobe Marketo, and integrations into Salesforce.com, Odoo, and Microsoft, among others are underway. For more information, please visit: verb.tech
RORY J. CUTAIA, FOUNDER – PRESIDENT & CHIEF EXECUTIVE OFFICER, CHAIRMAN OF THE BOARD
Rory J. Cutaia began his career as an attorney at a major NYC law firm, representing world renowned entrepreneurs. With that background, Mr. Cutaia left the practice of law and set out to change the landscape of the telecom industry through a tech company start-up he founded called Telx. Telx went on to become the internationally recognized leader in the data center sector and still the de facto standard by which the world’s telecom carriers interconnect with one another. Mr. Cutaia assembled a top management team and over the course of only 6 years, took the business from a start-up to a successful sale and liquidity event priced at more than $215 million in cash, returning 18x invested capital to early investors.
As Founder, President, CEO and Chairman of Telx, Mr. Cutaia provided the vision for the Company’s strategic goals and objectives. Operating the business like a public reporting company, he created the processes by which he and his management team crafted the Company’s business plan, and then led the Company through its virtually flawless execution. He personally identified, negotiated and oversaw the successful integration of acquisitions, while at the same time engineered and implemented the policies, procedures, and processes that drove double digit organic growth, year over year. A truly hands-on CEO, Mr. Cutaia built a sales team, a marketing team, as well as technical support, customer satisfaction, HR, and finance departments. By employing new and innovative marketing strategies, Mr. Cutaia drove revenue, beat EBITDA targets and created an international reputation for Telx as the “best of the best”. Telx was sold again in 2015 for approximately $1.9 Billion.
After the sale of Telx, Mr. Cutaia became a partner and entrepreneur-in-residence in a NYC-based private equity fund, where he went on to create several other ventures, including a new technology to clean up toxic coal waste sites, and then launched a next-generation, fiber-optic network constructed along railroad rights of way, a ground-breaking, innovative deal he personally negotiated. Now as Founder & CEO of Los Angeles-based VERB, Mr. Cutaia has created what has been called the best new platform for consumer brand activation, CRM, and sales lead generation. Mr. Cutaia conceived the VERB concept, created the Company’s business plans and marketing strategies, and with more $2.8M of his own capital invested, personally financed R&D and all start-up costs. As CEO, Mr. Cutaia provides the vision and leadership for the management team, establishes the goals and objectives for the Company and the policies and procedures by which they are executed, remaining keenly focused on building stockholder value.
JEFF CLAYBORNE, CHIEF FINANCIAL OFFICER
Jeff Clayborne is Chief Financial Officer at VERB. Mr. Clayborne is an experienced finance professional with a proven record of driving growth and profit for both Fortune 100 as well as start-up companies. He brings with him more than 20 years of experience in all aspects of strategy, finance, business development, negotiation, and accounting. Mr. Clayborne earned his MBA from the University of Southern California, with high honors and began his career as a CPA at McGladrey & Pullen, then KPMG Peat Marwick. He then moved on to senior finance positions at The Walt Disney Company, including Senior Finance Manager at Walt Disney International, where he oversaw financial planning and analysis for the organization in 37 countries. Thereafter, Mr. Clayborne accepted a position at Universal Music Group where he was Vice President, Head of Finance & Business Development for Fontana, where he managed the financial planning and analysis of the sales and marketing division and led the business development department.
HONORABLE PHILLIP J. BOND, MEMBER OF THE BOARD OF DIRECTORS | GOVERNANCE & NOMINATING COMMITTEE CHAIR
Phil Bond is President of Government Relations at D.C. consulting firm, Potomac International Partners, Inc. Mr. Bond is the former Undersecretary of the U.S. Department of Commerce for Technology, a position he held from 2001 to 2005. He also served as Chief of Staff to Commerce Secretary Donald Evans during the period 2002 to 2003. In his dual role, Mr. Bond worked to advance America’s technological leadership at home and around the world. He oversaw the operations of the National Institute of Standards and Technology (NIST), the Office of Technology Policy, and the National Technical Information Service. During his tenure, the Technology Administration was the pre-eminent portal between the federal government and the U.S. technology industry.
Mr. Bond also held positions at Monster Worldwide, the world’s largest online career site, as Senior Vice President of Government Relations, and General Manager of Monster Government Solutions. Mr. Bond also served as Director of Federal Public Policy for the Hewlett-Packard Company; Senior Vice President for Government Affairs and Treasurer of the Information Technology Industry Council; as Chief of Staff to the late Congresswoman Jennifer Dunn (R-WA); as Chief of Staff and Rules Committee Associate for Congressman Bob McEwen (R-OH); and a role as Special Assistant and a role as Principal Deputy Assistant of the Secretary of Defense for Legislative Affairs.
Mr. Bond is a graduate of Linfield College in Oregon. During his 25-plus year career in Washington, Mr. Bond has been recognized for his leadership roles in the Executive branch, on Capitol Hill, at major high technology companies, and most recently as the CEO of TechAmerica, the largest technology advocacy association in the U.S. His professional accolades include:
associations around the world;
JAMES P. GEISKOPF, MEMBER OF THE BOARD OF DIRECTORS | LEAD DIRECTOR
James P. Geiskopf became a director of VERB in May 2014, and serves as an independent director, as well as the Chair of the Compensation Committee. Mr. Geiskopf has 32 years of experience leading major organizations. Mr. Geiskopf was the former President and Chief Executive Officer of Budget Rent-a-Car of Fairfield California until 2007, when Mr. Geiskopf sold the franchise. Mr. Geiskopf served on the Board of Directors of Suisun Valley Bank and on the Board of Directors of Napa Valley Bancorp. Since 2014, Mr. Geiskopf has served on the Board of Directors of CurrencyWorks, Inc., a public company quoted on the OTC Markets Group Inc.’s OTCQB tier, where he is Lead Director.
KENNETH S. CRAGUN, MEMBER OF THE BOARD OF DIRECTORS | AUDIT COMMITTEE CHAIR
Ken Cragun joined our Board of Directors on September 10, 2018. He was appointed Chairman of the Audit Committee, as well as a member of the Compensation, Governance, and Nominating Committees. Mr. Cragun has more than 30 years of finance experience, leading major financing transactions, including IPOs, acquisitions, executing integration strategies, and building teams in more than 20 countries. His area of focus has been in the technology and digital marketing sectors, including SaaS model software companies, with CFO experience in multi-national businesses of up to $600 million in annual revenue.
Mr. Cragun served as Chief Financial Officer of several NASDAQ-listed companies: Local Corporation, from April 2009 to September 2016, which operated Local.com, a top 100 website; Modtech Holdings, Inc., from June 2006 to March 2009, a supplier of modular buildings; and CorVel Corporation, from January 2018 to September 2018, a $1.1B market cap company and a nationwide leader in technology driven risk management programs. Since October 2018, Mr. Cragun has served as the Chief Accounting Officer of DPW Holdings, Inc., a diversified holding company. Since January 2019, Mr. Cragun has served as the Chief Financial Officer and Treasurer for Alzamend Neuro, Inc., a biopharma company. Mr. Cragun also serves as a partner of Hardesty, LLC, a national executive services firm and has been a partner of its Southern California Practice since October 2016.
Mr. Cragun has broad business knowledge combined with strong technical skills related to GAAP accounting and SEC reporting. Mr. Cragun is two-time finalist for the Orange County Business Journal’s “CFO of the Year – Public Companies.” Mr. Cragun is also a CPA and began his professional career at Deloitte. Mr. Cragun earned his BS in Accounting from Colorado State University-Pueblo and his AAS in Business Management from Brigham Young University-Idaho.
NANCY HEINEN, MEMBER OF THE BOARD OF DIRECTORS
Nancy Heinen spent more than 25 years in senior executive roles in Silicon Valley, including as Senior Vice President, General Counsel and Secretary of Apple, Inc. She now acts as a board member, investor, strategy consultant, and startup advisor. Nancy’s career began in private law practice, after which she was Associate General Counsel at Tandem Computers, Inc. and General Counsel of NeXT Software, Inc. In 1997 Steve Jobs recruited Nancy as a key member of the small executive team at Apple that turned around Apple’s struggling computer business and lead its successful emergence as a consumer product powerhouse, while also creating a safe and legal digital marketplace and building out Apple retail stores. Her worldwide responsibilities at Apple included all legal matters, including intellectual property, litigation, acquisitions, corporate governance, and securities compliance, as well as global government affairs and corporate security. She also led the Human Resources organization on an interim basis. Since leaving Apple, she uses her in-depth experience across corporate, government and philanthropic sectors to help entrepreneurs and nonprofits build and scale innovations that tackle pressing social and environmental challenges at home and around the world. Nancy serves as Board Chair of both Teen Success, Inc. and First Place for Youth, and is a Board member and past Board Chair of SV2 - Silicon Valley Social Venture Fund. She serves on advisory boards including Illuminate Ventures; University of California, Berkeley Center for Law and Business; and the Northern California Innocence. Nancy earned her B.A. and J.D. degrees from the University of California at Berkeley. Nancy has been recognized as a Silicon Valley Woman of Influence, received SV2’s Laura Arrillaga-Andreessen Social Impact Award and PACT’s Mike Hackworth Top Community Builder Leadership award.
JUDITH HAMMERSCHMIDT, MEMBER OF THE BOARD OF DIRECTORS
Judith Hammerschmidt, 65, of Durham, North Carolina and Washington, DC, has spent the last 37 years as an international attorney, general counsel and corporate board member. She began her legal career as a Special Assistant to two consecutive Attorneys General of the United States, focusing on international matters of interest to the US government, including negotiating treaties and agreements with foreign governments. Thereafter she joined Dickstein, Shapiro & Morin, LLP, a Washington, DC firm where she represented companies around the world as they expanded internationally in highly regulated environments. Her clients included Guess? Inc, Pfizer, Merck, The Receiver for BCCI Bank of the United Arab Emirates, Recycled Paper Products, Inc, Herbalife International and more. She provided structuring, growth and regulatory advice for these and other companies. She joined Herbalife International as Vice President and General Counsel of Europe in 1994, becoming Executive Vice President and International Chief Counsel in 1996., with responsibility for 60 countries. In 2002 she was part of the management group that sold Herbalife. Since that time she has served as outside counsel to a series of direct selling companies looking to expand both domestically and internationally. She has particular expertise in compensation plans, regulatory challenges and international expansion, and continues to advise companies in the industry as part of her practice today.
served as Chief Information Officer at Microsoft from May 2013 through September 2017, where he was responsible for building, securing, and running Microsoft’s internal systems. During his 25-year tenure at Microsoft, Mr. DuBois also led Microsoft’s application, infrastructure, and security teams. He is also the author of the critically acclaimed book about the lessons he learned during Microsoft’s transformation under CEO Satya Nadella: Six Word Lessons to Think Like a Modern-Day CIO. Prior to joining Microsoft, Mr. DuBois held senior executive positions at Accenture. Mr. DuBois has degrees in Computer Science and Business from the University of Washington.
is a senior strategic financial executive and CFO with extensive successful experience in SaaS, high-growth, private equity-backed and venture-backed companies, as well as in the development and execution of successful roll-up strategies. His background also includes extensive M&A and corporate development work at four public companies, including new investment and portfolio company work at a private equity fund. Mr. Watkins is a graduate of Washington and Lee University, as well as Northwestern University Kellogg School of Management, where he earned an MBA in finance and accounting.
Sim Farar is the Chairman of the U.S. Advisory Commission on Public Diplomacy. He is a managing member of JDF Investments Company, LLC, specializing in corporate development and financing merger transaction. For over 30 years, Mr. Farar has been a key figure in Los Angeles, serving on the board of directors of several companies.In 2002, Los Angeles Mayor James Hahn appointed Mr. Farar to serve as a commissioner for the $12 billion Los Angeles Fire and Police Pension’s Trustee Fund.
In 2001, he was appointed to the Woodrow Wilson Council, the private sector advisory board of the Woodrow Wilson International Center for Scholars in Washington, DC. In 1999, he was appointed by President Clinton and confirmed by the U.S. Senate to serve as the United States Representative to the 54th General Assembly at the United Nations in New York City. In 1994, Mr. Farar received a Presidential appointment to the Advisory Committee on the Arts of the John F. Kennedy Center for Performing Arts in Washington, DC.
has created over $1 billion in shareholder value during his roles as both a CEO and a board member at numerous public companies where he conceived and executed successful growth strategies. His notable roles and accomplishments include: CEO, PictureTel (PCTL), a NASDAQ-listed video-conferencing company; CEO, Oxford Media (OXMI), where Mr. Jaffe’s growth initiatives resulted in Oxford Media becoming the second largest video on-demand provider; Founder, MovieMe, the world’s first ultra-fast download service for Hollywood video content; President, Verso Technologies (VRSO); Former Lead Independent Director of Benihana (BNHN: NASDAQ), where he led the take-private transaction; Inventor, with robust tech-related patent portfolio (mainly in telecom and content delivery) a.k.a. “The Godfather” of Videoconferencing; Clinical Professor and Entrepreneur in Residence, Loyola Marymount University, undergrad and MBA (Professor of the Year 2016); Creator of The ONE DAY MBA®; and Managing Director at Arthur Andersen. Mr. Jaffe attended University of Pennsylvania, earned a BS degree from La Salle University, and attended Stanford University Graduate School of Business.
is a Managing Director at J.P. Morgan, a large global investment bank, where he has been for the past 15 years. He focuses on providing unique financing solutions in all parts of the capital structure to companies focused on specialty finance. Before joining J.P. Morgan, Mr. Reddy worked at Capital One Financial Corporation as Senior Associate in the internal M&A and Corporate Development Group. Before joining the M&A group, Mr. Reddy worked in Capital One’s credit card division managing a large part of the Canadian business. Mr. Reddy is currently invested in over 15 unique private companies (seed through late-stage) across many sectors. He has served on a number of Advisory Boards for those investments. Mr. Reddy has a B.A. in Economics with a concentration in Finance from the University of Virginia.
has 20 plus years of strategic planning, marketing, and advertising experience. His career has been devoted to the intersection of marketing and technology, having advised numerous Fortune 500 companies including Microsoft, Verizon, P&G, Nike, MasterCard, MSN, The Oprah Winfrey Network, XBOX, Yahoo, and eBay. He is currently Senior Director at Southwest Airlines, overseeing Marketing Strategy. Passionate about product development, Mr. Nielson is a globally recognized game designer (“Game of the Year” nominee for LINQÔ, Cannes France, 2010), and co-founder of the popular dating app, 2Truths and a LieÔ. He was previously Executive Director at Trailer Park, the largest entertainment marketer in the U.S., Director of Brand Strategy at Young & Rubicam, NY, and Co-Founder of McNulty Nielsen, Inc., a Los Angeles-based production facility. Mr. Nielson is a lifelong tech enthusiast, having started his career at Accenture as a software developer.
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